For the duration of almost a year we were using HeyZap Ad Mediation, which became part of Fyber. It mediates the ads within our mobile game and shows us analytics as well as delivers their own ads via Heyzap Ad Network.
Over the year we could always see the revenue generated by the Heyzap Ad Network seperated by the revenue of the other networks in the upper right corner of the revenue page.
Since 2-3 months the amount was big enough so the automatic transfer should take place. All information and forms were/are delivered. How ever so far we did not see a single cent from the Heyzap Ad Network also they are not responding on our emails or Facebook posts on their page.
This already felt scammy.
But that was ok for us as we could still see the total amount within the revenue page.
But since 2 weeks the platform layout changed and it is now called Fyber FairBid.
There is no more total revenue counter for the revenue from the Heyzap Ad Network.
No money has been wired..
So where is our money?
Since 2013 I am working for myself. As a full time Indie App Game Developer working on my own apps. Starting off with a savings Budget of 5000 Euro.
Since than it was fluctuating and dropping to lows like 1500 Euro just to rise up to 5000 and above again, to 8000. There were special the initial 8 Months where I made cents and the savings were burning down.
But what is killing all my savings right now are the estimated taxes I have to pay since 2016. Since I earned well in 2015 the amount I have to pre-pay every 3 months to the Finanzamt were big in 2016 and 2017. 1000 Euro and 500 Euro steps to be exactly.
In 2016 I pre-paid 3000 Euro and in 2017 2000 Euro.
While I was making 9800 in each of those years..
My Depot just reached the minus digit. (-1.66 Euro)
My tax lady had to keep postponing the tax entries for 2016 for more than a half year now, because she gave birth.
Im so desperately waiting for that tax entry which should give me back 2016+2017 => 5000 Euro – maybe 400 Euro max. But that could take another 3 months.
Were I will struggle to pay my rent and insurance.
Indie game developer full-time the life of a starving artist..
I am going to delete one of my Apps.
Brofist Xmas! will be gone by the end of this month.
As it is basically Brofist! the items of the Xmas! Version will be moved to the normal version.
This will help me to have my app portfolio in good shape instead of having to much similar apps.
So if you still want to have the Xmas! Version you can download it free, as always, until the end of the month than its gone.
I hope you understand.
Brofist Xmas! iPhone Game (Free):
Brofist Xmas! Google Play Version:
Amazon App Store Version
So 2.5 Years as one man Indie Mobile Game Developer here is my most recent Statistic update.
I am kind of struggling for the reason that the money pretty much remained the same even tough the Downloads increased massively within the last couple months. It could be related to an overall lower eCPM or that the variety of shown ads isn’t that high at the moment so players are less likely to be interested and interact with the Ad Units. I also switched on interstitial videos instead just pop ups roughly in the middle of the year which co-created the newest highest peak of around $250 in one Day mostly 85% by the game Orcs. A number I would have liked to see more often 😛 But still it felt pretty exciting.
The Daily New Installs / New Players
A lot of them go to the Game PewDiePug which unfortunately isn’t the one with the highest ARPU.
The actually daily Money generated through the Chartboost interstitial pop ups and videos
Since I assumed the videos my reduce the amount of Boot ups since they are so hardly annoyed and this could be another reason for the not linearly rising daily income. But it isn’t also the Boot up look good compared to new Installs and history.
So far all my almost 40 gaming apps had no banner advertising on android while having iAD Banners for the iOS Versions.
Each month iAD Banners on iOS generated around 200 to 300 Euro but on Android nothing came from Banners only from interstitial Pop ups served by Chartboost (main revenue stream).
So I was missing out on roughly 50% of what I could earn with Banner ads, Gamesalad now launched their new update today added the option to add these Admob Banners for the Android Versions of the game.
As you can imagine im hammering out the android updates of my top performing 6 apps as fast as I can now to get that money rolling. Cant wait to see the first results 🙂
I like money.
Making games is so exciting! Then it becomes work..
Shout out to my Indie Bro’s out there!